grassroots sponsorship program application

Are you an active racer in your community, or do you manage a racing team? If so, we invite you to apply for the crankbrothers grassroots sponsorship program. We are looking for like-minded athletes who love mountain biking and can help spread the word about crankbrothers products. The riders we’re looking for are approachable, involved, and have a great attitude no matter where they finish in a race.

Members of the grassroots sponsorship program will receive special pricing on crankbrothers products. Additionally, you will be the first to hear about product releases, athlete news, and exclusive promotions.

In order to apply for the grassroots sponsorship program, you must meet the following criteria:

  • You must be an active mountain bike racer/athlete or team manager
  • your affiliated bike shop must approve your sponsorship application
  • limited to customers in the US and Canada

The manager of your local bike shop must approve your sponsorship application. Prodeal orders will only be shipped to bike shops (not residential addresses), so please talk to your shop manager prior to submitting this application.

If you are interested in applying, please complete and submit the application form on this page. For more information or any questions, drop us a line at

To apply for the grassroots sponsorship program, please enter your information below and click the “submit” button. You will receive an email within 48 hours to find out if your application was approved. (* = indicates required field)

(Note: If you are an industry professional looking for a pro-purchase account, please apply at